Increase your share of Internet marketing by blogging and podcasting.
One excellent FREE digital resource is Blogger and Podcaster Magazine.
Current Feature Articles Include:
Subscribe here and enhance your blogosphere competitive advantage!.
NAU is a clothing company committed to doing business unusual.
They're a small group of people committed to the power of business as a force of change...seeking balance between the triple bottom line:people, planet, and profit.
Design Philosophy is built around:
Grey Matter digs deeper into their products and practices, realizing that some issues they face in their industry aren't always black and white.
Visit this interesting, eco-friendly, enterprise's website to learn more.
The Cleveland Digital Publishing Users Group is hosting the following event:
Learn how to maximize your website usability for e-commerce.
Aaron Rosenberg, User Experience Analyst at American Greetings will introduce User Experience and how it fits into the development process.
Rosenberg will then speak specifically on tracking and understanding user needs, and building them into Website design.
When: Saturday November 15, 2008.
Speaker: Aaron Rosenberg.
Location: Barudan America Incorporated, 29500 Fountain Parkway, Solon Ohio, 44139-4384.
Reception: Begins at 10:30 a.m.
Presentation: Starts at 12:00 pm.
For more information, visit WebSigCleveland.
Plan on attending the IABC November 20 event entitled:
Nationally recognized employee communications expert Steve Cresenszo will explain how to take advantage of mulitmedia and social media opportunities in his fun and informative discussion.
Where: Forum Conference Center,One Cleveland Center, 1375 E. 9th Street downtown Cleveland.
Luncheon Registration: 11:30 am. Luncheon runs from noon to 1:30 pm.
Workshop: 1:30 pm to 4:30 pm.
Visit the above links for additional details.
On November 2 Shannon May, and Huangbaiyu, China became a known entity in my life via social networking.
I had posted an article regardng Fast Company's profile of internationally famous green architect, William McDonough, entitled Green Guru Gone Wrong.
At feature's end, I offered to give the first person to email me, a free, year's subscription to Fast Company, via my unscolicited endorsement.
Shannon May of Nairobi, Kenya won the contest.
May, is a Seattle anthropologist and a PhD Candidate in the department of Anthropology at the University of California, Berkeley.
She is living in Huangbaiyu, China, where she is working on the case study of Huangbaiyu-a much lauded sustainable development "eco-city" project led by William McDonough and the China-US Center for Sustainable Development.
If I had not published the Fast Company offer, I most likely would never have known about May.
I now have a new professional contact and insight into Huangbaiyu, China.
Learn more about May by visiting her website and reading other press, including From Harvard to Huangbaiyu.
May plans to soon add a blog to her Internet presence.
Congratulations Shannon on your impressive career path, and for winning a year's subscription to Fast Company!
Join the discussion on Richard Florida's bestselling book,Who's Your City? The Clustering Force, The Rise of Mega Regions and How To Find Your Ideal Place In Our Spiky World.
Where: Lakewood Library, Lakewood, Ohio. When: Thursday, November 20th. Time: 7:00 pm to 9:00 pm.
One lucky attendee will win a copy of the book!
NEOUPA is celebrating World Usability Day by discussing Web Usability with a panel of local presenters.
Various organizations will participate, including Earnst & Young, Cleveland Institute of Art, and KeyBank.
Learn how professionals in your community are infusing and advocating usability in the companies they work for and the Web work they do-on both a large and small scale.
Join the celebration and enjoy food, friends, knowledge sharing and the chance to win over $300.00 in giveaways!
The event is FREE but you must pre-register:
World Usability Day focuses on a different industry each year. This time it's dedicated to transportation, although any discipline is appropriate.
Click on the above links to learn more about the occurrence, and see you at the event!
Paul Roetzer and Tim Zaun
The Cleveland Digital Publishing Users Group hosted public relations and social technology expert Paul Roetzer at their October 30th meeting.
Roetzer is the founder and president of PR 20/20, a full service public relations and marketing Cleveland-based firm.
PR 20/20 specializes in sports, Internet, and small business marketing solutions.
Roetzer's presentation was entitled:
Social Media for Small Businesses: What Blogs, Forums, & Social Networking Can Do For You.
Whether you're new to the social networking phenomena or already in the mix, you're guaranteed to learn something from Roetzer's work.
Roetzer emphasizes three key social networking parts:
Part I: Tools of the Trade: Monitor, Participate & Publish.
Part 2.: Building Your Social Web Strategy.
Part 3: Resource Center.
As a business owner, you can no longer ignore social technology.
It's an essential part of your marketing, regardless of industry or age demographics.
For an in-depth look at social networking, be sure to read the bestselling Groundswell:winning in a world transformed by social technologies.
THE most important thing to remember regarding social technology:
Focus on the relationships, NOT the technology to succeed.
Vow to learn more about social networking technology and treat yourself to a CDPUG meeting.
Special thanks to Lynell Wetzel for capturing the moment on her cell phone camera! If you're in the market for quality, affordable health insurance, Lynne is the woman to see. She'll custom design you and your loved one's piece of mind. She's an agent at Futurity First and can be reached at lynellwetzel@ffig.com.
eMail continues to be an excellent, cost-efficient way to reach your customers and prospects.
Savvy consumers now control your access to their wants and needs.
Plan on attending the All About eMail Virtual Conference and Expo, Thursday, November 13 (my birthday!).
Register and have access to the event until May 13, 2009!
You can also download your Attendee Success Kit to maximize your conference experience.
Visit the following locations:
While you're at it, be sure to subscribe to the event's FREE collaborating publication Target Marketing Magazine.
This monthly trade is full of user-friendly information guaranteed to benefit your business regardless of size.
Make the conference and magazine an on-going pleasurable experience!
Maverick Business Adventures is an invitation-only membership for successful entrepreneurs, CEO's and business owners who:
Visit the above link to capture your own copy of 34 Rules for Maverick Entrepreneurs.
To stay abreast of cutting-edge technology and business happenings, be sure to read Wired magazine-another must-read!
